BECO Beermann GmbH & Co. KG

The BECO brand stands for sports in the water. With its expertise and experience in swimming, aquafitness, and swimwear, BECO has become one of Europe’s leading providers in these fields.
Years of close cooperation with swimming pools and sports retailers have made BECO a specialist in the sale and presentation of swimming accessories. Drawing on this experience, we developed the successful BECO Swimshop concept. We not only offer a complete product range for poolside retail but also the entire shop system itself – everything from a single source. Since a permanent shop is not always possible everywhere, our SCAN AND COLLECT and SHOP IN A BOX solutions provide flexible alternatives that require minimal staff and space.
In the field of aquafitness, we support numerous events across Europe with both expertise and practical assistance – supplying qualified trainers and equipment. For training on our products and within our concepts, we cooperate with the Academy for Prevention & Fitness.
Our long-standing experience and close collaboration with professionals from sports and fashion enable us to continuously develop and launch new, innovative products. The focus is always on the athletes and their needs – quality, functionality, and design.
Our range of aquafitness equipment includes everything from tools such as aqua dumbbells to the SharkBikefor aquacycling and the BEboard, a floating fitness mat. In swimming, we offer functional swimwear, stylish beachwear, and a full range of equipment – from goggles to pull buoys.
One topic especially close to our hearts is learning to swim. We support this process with a comprehensive range of swimming aids – from water familiarization to technique training.